the power of punctuation

and spelling.

I'm sitting here making up a schedule for the next month of work, listening to random television in the background. An ad for Special K cereal comes up touting a weight-loss benefit if you eat it as two of your daily meals for two weeks. The tagline is something like this:

"Studies show that people who eat breakfast, like Special K cereal, weigh less."

Here's what I heard:

"Studies show that people who eat breakfast like Special K cereal way less."

Ahh...homophones.